Verified Compliance Content: This guide has been technically reviewed and verified for accuracy by our panel of Chartered Accountants (CA) and Company Secretaries (CS) to ensure it meets 2026 regulatory standards.
Objective
The following document is a practical guide which clarifies regulations and legislation applicable for food and beverage products exported to India.India is an interesting market for the Food and Beverage industry, however there are challenges especially concerning the import procedures and labelling laws. Food safety laws in India have been effective under the FSSAI (Food Safety and Standards Authority of India).
FSSAI (www.fssai.gov.in) and Indian customs (http://cbec.gov.in) are two agencies that play a critical role from the legislative perspective. It is very important for Flemish exporters to work with Indian importers/distribution agents who are familiar with the laws governing the products being imported.
Table of Contents
Toggle1) Key Agencies involved in THE import of F&B-products
Food Safety and Standards Authority of India (FSSAI), http://fssai.gov.in, is an autonomous body established under the Ministry of Health & Family Welfare, following the Food Safety and Standards Act 2006. This Act is responsible for formulating the standards of products and the labelling legislation. It samples and controlls each consignment arriving in India. If the food products are not as per FSSAI- regulations, the consignment will be rejected and will not be allowed into India. Flemish businesses exporting food products to India must be aware of the FSSAI procedures and regulations relating to food product import.
Other government departments in India working in tandem with FSSAI:
Ministry of Agriculture, Department for Plant Quarantine Organization: this department publishes the Plant Quarantine Order. If you take a look at the link you will come across products allowed to be exported from any country to India (http://plantquarantineindia.nic.in/PQISPub/pdffiles/pqorder2015.pdf).The Department is also responsible for the issuance of the import permits;
Ministry of Agriculture, Department of Animal Husbandry and Dairying & Fisheries: http://dahd.nic.in). This department is responsible for issuing the conditions for the certificates pre-requisite for import;
Ministry of Consumer Affairs, Food & Public Distribution, Department of Consumer Affairs: (http://consumeraffairs.nic.in/home.aspx). The Department is responsible for legal metrology. The Department defines the content of the labelling, but for food and beverages FSSAI-regulations supersede this legislation. The legal metrology is only superseding FSSAI for MRP (maximum retail price), consumer care details and net weight.
2) Thumb rules for importing
· Is your product permitted to be imported in India?;
· Is your product labelling compliant with the Indian legislation?;
Important notes :
° the documentation required for import can vary from port to port and from product to product.
° alcoholic beverages have much more specific legislation in comparison to food items.
2.1) Is your product permitted to be imported in India?
2.1.1) Processed food: defined standards for products
FSSAI has definitions for several products. In the past the Authority used to define very specific standards but today they are tending towards international standards.
FSSAI launched a quick access portal where the general standards, metal contaminants and information on food additives allowed in the products can be found.
http://fssai.gov.in/quickaccess/getSubCategoryList?productid=0&productname=
If your product is not matching with the defined standards, the potential importer can ask for a NOC (Non-Objectionable Certificate) with FSSAI. This procedure is quite time consuming.
2.1.2) Fresh fruit and vegetables
Fruit and vegetables can only be exported from Belgium to India if they are mentioned in the Plant Quarantine Order (PQO). In this Order the additional declarations required to be incorporated into the phytosanitary certificate and the special conditions of import are also defined.
2.1.3) Meat and dairy products
India has a specific certificate for pork meat, milk and dairy products and a global certificate for poultry.
Important note : beef cannot be imported into India.
La-belling requirement to import food products in India
1. Name of the product;
2. Manufacturer’s name and address;
3. Date of manufacture (production date);
4. List of ingredients (in descending order – not required in case of a single ingredient);
5. Best consumed before, or Use by date, or Date of Expiry (not necessary if % of alcohol > 10%).
Data that can be mentioned on a sticker which is added in a bonded warehouse.
Some labelling can be done in a bonded warehouse provided permission was requested prior to the goods being checked by FSSAI. Stickers are allowed.
1. Importers FSSAI License number;
2. Importers name & address.
2.2.3) Labelling requirement in case of primary food
Five mandatory data on the product label are required when goods enter India.
These data have to be put on imprints (not on stickers) when the goods arrive at the border. If these data are not mentioned on the labels, the goods cannot be imported.
1. Name of the product;
2. Manufacturer’s name and address;
3. Date of packing.
Some data can be mentioned on a sticker which is added in a bonded warehouse. Some labelling can be done in a bonded warehouse provided permission was requested prior to the goods being checked by FSSAI. Stickers are allowed.
1. Importers FSSAI License number;
2. Importers Name & Address.
2.3) Is the potential Indian importer a professional?
The importer has to be registered with FSSAI. His license number must be mentioned on the product (sticker allowed, see labelling FSSAI). FSSAI has recently published a manual on import. This can help you to check if your potential importer knows the food & beverage business.
https://ics.fssai.gov.in/pdf/User%20Reference%20Manual%20of%20FICS%20for%20CHA%20 and%20Importer.pdf
All products used for exhibition shall bear an additional non-detachable label or sticker stating: ‘For Exhibition purpose only’ and ‘Not for sale’ and the importer must maintain the bills of material:
· of the items imported for exhibition;
· of the items consumed for tasting purposes or destroyed items;
· of the items for re-export to the country of origin at the end of the exhibition (fair or event) and shall be liable to submit such details on demand by the Authorised Officer.
The exhibitor must place a placard prominently displaying ‘For Tasting Only’ near the products imported for the exhibition/trade fair. The unconsumed portion of the articles of food, which have been opened for tasting, shall be destroyed after the exhibition by the Food Importer as per the procedure.The unopened and unconsumed articles of food shall be re-exported in securely packed condition under intimation to the Authorised Officer by the Food Importer.
2.4) Brief Overview of the process once the goods arrive at (air)port of entry – Storage in bonded warehouse (no payment of taxes)
FSSAI: 100% sampling check
· 2 samples per batch (1 for checking – 1 as backup). If only one sample is used, the warehouse gives the other sample back;
· Labelling (first check): if this is not ok, the goods can’t be imported;
· Testing of product;
· Result after 4 to 7 days.
About Rohit Lohade
Rohit Lohade is a Chartered Accountant with 15+ years of experience. He has assisted more than 300 Gobal Companies with India Entry Strategy